#6:. Devour Ke Lenyora
Devour Ke Lenyora delivers her music with a laid back flow that eases out lyrical mastery over gritty boom-bap beats. The Daveyton, East Rand Johannesburg-bred rapper says she is still studying the business side of the industry and is currently working on a mixtape. “I’m very seriously about the craft, I’m trying to be great at it. I don’t want to blow up prematurely, I just want the time to be right,” she says. As Devour works closely with MX DaFreshPrince and B.Ma to achieve that laid back, hazy sound that she is known for, the underrated emcee says she is working on developing her music: “I’m still polishing myself [to get a ] broader appeal; a mass appeal,” she asserts.
What are your thoughts on SA’s hip hop scene as a whole?
We’ve come a long way as a genre despite how infantile it is in the country. There’s a lot of growth that’s happened and people are warming up to it more.
Hip hop in the country has grown by leaps and bounds. The genre has experienced proud firsts in the last couple of months; from KO hitting the one-million viewer markon Youtube last year, to Cassper Nyovest’s album recently going platinum. Such things used to be unheard of in the SA hip hop community. The influence that the genre has in the country right now reminds me of the 1990s Kwaito era, which is where the voice and vibrations of the youth came from in overwhelming strength … That right there is power.
And what about being a woman on the scene?
The female thing, eish, it’s very tricky globally. But I don’t see it as a con, I actually see it as a pro – it’s to my advantage in fact. There’s so much room for a female rapper who is, dare I say, dope, to be noticed. The only pressure for you as a female rapper, would be to come correct. Even if there are flaws to your raps, you should just go hard.