You’ve got a great idea for a business. Now all you need is a name. And let’s face it, it’s exhilarating to get to the point where you can dream up a magnificent moniker for your grand enterprise.
But what is in a name? According to Shakespeare a rose by any other name would smell as sweet. Is this true for your business? Will your passion and hard work shine through regardless of the name you choose, or are you setting yourself up to fail if you pick the wrong name?
The truth is, your business and services can be the equivalent of a bouquet of the most fragrant roses and it won’t do you any good if you don’t get the name right. This is especially true in the highly competitive world of online marketing.
So how do you pick the perfect name? Click “Continue Reading” to see it