#5:. T.T. Dalk (Nigeria)
T.T DALK is a Nigerian-based fashion brand that is redefining the African footwear industry. It makes simple, trendy and elegant footwear for both men and women that appeal to a wide range of consumer tastes.
Temilade Osinfade is the founder and Creative Director at T.T Dalk. During his days at the university, he would draw out footwear designs on paper for local shoe craftsmen to make for him. His shoes and slippers caught the attention of other students and that’s how the T.T Dalk footwear business was born.
T.T Dalk is revolutionizing the local footwear business in Nigeria and has been featured on several international fashion shows and runways. He primarily sells his shoes on online stores and a few boutique retail outlets in Nigeria’s major cities.
In a recent press interview, he gave the following advice: “… you need to have passion for the business, it takes a lot of consistency and perseverance. Define your brand, and define your target market. You will not find many people who are knowledgeable about the business, so you need to educate yourself and do most of the work at the early stages. You must be very creative, and most especially you need to take risks. Get out of your comfort zone and explore the outside world!”
T.T Dalk is definitely a promising brand to watch in Africa’s fast evolving footwear landscape.